Friday Reads
Keeping up with the Webkinz and Club Penguin trends? Here's an article from CNNMoney.com that answers some questions about these virtual worlds for kids ("What makes their sites so sticky?").
And just because it amused me, here's an article from WSJ.com entitled "You're Nobody Unless Your Name Googles Well." In the article they talk to a woman who didn't want her child's name (or her own) to get lost in the vast interwebs, and they discuss the popular practice of Googling one's name. "About 7% of all searches are for a person's name, estimates search engine Ask.com."
Happy Friday!
1 Comments:
It's no wonder Webkinz and Club Penguin are doing so well - they have heavily incorporated all 4 key kid motivators (or centrics) that WonderGroup preaches about - Fun, Freedom, Power & Belonging. What a homerun!
May 18, 2007
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