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Thursday, November 13, 2008

Social media resources

Start below with Marta Z. Kagan's SlideShare presentation about social media (discovered here). Very basic and very clear. It answers a lot of the questions I hear from clients (and coworkers).



Then move to "Is Social Media Marketing a Waste of Time?" This SEOBook article rounds up 7 key points to consider when trying to sell (or buy) social media as a marketing tactic. Smart points about why people get into social media in the first place. (Hint: it's not to read your ad.)

I hesitate to point you toward an article that uses the term "Web 2.No," because it makes me yak a little. However, this BBC News article speaks to social media in terms of the economy. For me, the bottom line is that people/companies/brands will find money for strong ideas.

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